Thomas Jacob Hilfiger (born March 24, 1951) is an American fashion designer best known for founding the lifestyle brand Tommy Hilfiger Corporation in 1985. After starting his career by co-founding a chain of jeans/fashion stores called “People’s Place” in upstate New York in the 1970s, he began designing preppy for his own eponymous menswear line in the 1980s. The company later expanded into women's clothing and various luxury items such as perfumes, and went public in 1992. In 1997, Hilfiger published his first book, titled All American: A Style Book, and he has written several since, including Tommy Hilfiger through Assouline in 2010. Hilfiger's memoir, American Dreamer: My Life in Fashion & Business, co-written with Peter Knobler, was published November 1, 2016.